Why Customer Lifetime Value Matters In today’s hyper-competitive market, businesses can no longer afford to focus solely on short-term sales. Instead, they must build strategies that prioritize long-term customer relationships and profitability. This is where Customer Lifetime Value (CLV) comes into play. CLV provides a comprehensive understanding of how much revenue a customer is likely to...
Unlocking Customer Lifetime Value: Strategies, Tools, and Methods for Optimization
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